What is Hyperlink?

Meaning & Definition


A hyperlink, often referred to simply as a “link,” is a reference or connection between two distinct pieces of web content, typically found on the internet or within electronic documents. Hyperlinks are used to navigate between web pages, websites, or different sections of a document, allowing users to access related or additional information with a simple click or tap. They are an essential component of the World Wide Web and electronic documents, facilitating seamless and interconnected browsing.

Key characteristics of hyperlinks include:

  • Text or Object

Hyperlinks can be associated with text, images, buttons, or other on-screen objects. When a user interacts with the linked element (usually by clicking or tapping), it directs them to another location, such as a different webpage or a specific section within a document.

  • URL or Destination

A hyperlink contains the address of the destination, often in the form of a Uniform Resource Locator (URL). This URL specifies the location of the linked content, whether it’s on the same webpage, a different website, or elsewhere on the internet.

  • Link Types
  • Internal Links: These links connect to another location within the same webpage or website. They are commonly used to navigate between different sections or pages of a website.
  • External Links: These links direct users to a different website or web resource. External links are a fundamental aspect of the web, as they enable users to access information across the internet.
  • Anchor Links: Anchor links are used to navigate within the same webpage, moving users to specific sections or headings on the page. They are often used for creating a table of contents or providing in-page navigation.
  • Display Text

The text or object that serves as the hyperlink is known as the “anchor text” or “link text.” This text is usually visually distinguishable (e.g., underlined or a different color) to indicate its clickable nature.

  • User Interaction

Users activate hyperlinks through standard interactions, such as clicking with a mouse, tapping on a touchscreen, or using keyboard shortcuts. The action taken depends on the hyperlink’s type and context.

  • Target Window

Hyperlinks can be configured to open in the same browser window or a new window or tab, depending on the desired behavior. This is often controlled through HTML attributes like target=”_blank” for opening a new tab.

Hyperlinks are the foundation of the web’s interconnected structure, enabling users to navigate and explore vast amounts of information easily.

They are used for a wide range of purposes, including:

  • Navigating between web pages within a website.
  • Referencing external websites and online resources.
  • Accessing online documents, multimedia content, and downloads.
  • Creating interactive user interfaces and web applications.

Effective use of hyperlinks is essential for web designers, content creators, and user experience professionals to provide a seamless and intuitive browsing experience for users. Additionally, search engines use hyperlinks to index and rank web content, making them an integral part of search engine optimization (SEO).

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